DFA DFP Ad Operations Course Training in Ameerpet Hyderabad


Teaching mode: Online/Offline              Duration: 15 Days      Course Fee: ₹ 10,000/-

For Regular and Weekend Batches  Call us +91 9032208424, +91 9642323272  +91 9652522399 


DFA DFP Ad Operations Training – Course Curriculum

About the Course

Introduction to AdOperations ( Ad Operation Topics will be covered in DFA & DFP )

Procedure & process of serving the Ads

Topics Covered

  • Differences between Advertisers & Publishers
  • Differences between Display Network sites & Publisher Websites.
  • Introduction & Overview of AdOperations (AdOperations Topics will be covered in DFA & DFP Training Module)
  • Process & Procedure of serving the Ads across Publisher sites
  • Overview of the console (DFA & DFP Platforms)
  • Importance of the console & how it is used?
  • Why do we need a Console/Server to serve the Ads?
  • DFA (DoubleClick for Advertisers)
  • Introduction & Overview
  • What is DFA?
  • How DFA is helpful in this present ad age?
  • Trafficking (Ad Management)
  • How to create a Campaign
  • How to create a Placement
  • How to Upload Creatives in the interface
  • How to create an Ad
  • Linking of the Ad to the placement/site
  • How to Export tags
  • Reporting
  • Register now for DFA & DFP
  • DFP (DoubleClick for Publishers)
  • Introduction & Overview
  • What is DFP?
  • How is DFP helpful in the present ad age?
  • Trafficking (Ad Management)
  • Creating Advertisers
  • How to create Orders
  • How to create Line items
  • Naming
  • Flight
  • Targeting
  • Impressions
  • Creating Ads and the types of Ads
  • Standard Ads
  • Flash Ads
  • Third-party Ads
  • Interstitials
  • Reporting
  • Campaign optimization to meet the goals of publishers