[vc_row][vc_column][vc_custom_heading text=”Advanced Social Media Training – Course Overview” font_container=”tag:h1|text_align:left” css_animation=”rollIn”][/vc_column][/vc_row][vc_row][vc_column][vc_separator][/vc_column][/vc_row][vc_row][vc_column][vc_raw_html]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[/vc_raw_html][/vc_column][/vc_row][vc_row][vc_column][vc_separator][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text]Social Media Marketing
– Social Media, Social networking & Social Media Marketing defined
– Blogging and microblogging
– Social networking
– Video Sharing
Social Shopping & Opinions
– Social News and Social Bookmarking
– Social events
– wikis
– Social Media Strategy
Facebook Marketing
– Introduction to Social Media
– What is Social Media?
– How Social Media developed
– Managing Information Aggregators
– Google Alerts
– Blogs
Getting your company ready for Social Media
– Content Management
– Scheduling & Creating content
– Managing content programs
– Trademark Implications
– Working with Tumblr
Influencers
– Who are they?
– How to find them
– How to use them to benefit your brand
– Creating groups and pages
– Tips and Guides
– Posts
– Paid Promotion
– Ads
– Contests
Google+
– Set-up and usage
– Company profile
– Hangouts
– Authorship
– Set-up and usage
– Tips
– Promoted Tweets
– Buffer
– Hootsuite
– What is tweetdeck
– Tips and Guides
– Review of profiles
– Linkedin posts
– Linkedin promotions
Digital communities
– Evolution of online communities
– How ideas travel
– Viralness
Social Media Measurement
– The ROI in Social Media Marketing
– Tools and Dashboards
– Reputation and crisis management
Social media measurement and metrics
– Quantifying success
– Data mining and social media
– Social Media Measurement tools
– Data and social media
Other Social Media Tools
– Google Trends
– Trending Topics
– Twitter trends
– Social Media Trends
Facebook paid ads
– Facebook Object Ads
– Page Post ads
– Sponsored Stories
– Facebook Offers
– Facebook Sponsored Stories
– Remarketing Ads
– Custom Audience
– Action Specific Targeting
– Facebook Premium Ads[/vc_column_text][/vc_column][vc_column width=”1/3″][vc_raw_html]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[/vc_raw_html][/vc_column][/vc_row][vc_row][vc_column][vc_raw_html]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[/vc_raw_html][/vc_column][/vc_row]